Mgr. Veronika Šašalová, PhD.

Šašalová, V., & Radošinská, J. (2025). Écriture féminine in digital games: Feminine writing and female voice in Gris. European Journal of Media, Art and Photography, 13(1), 110–117.

Šašalová, V., & Macák, M. (2025). Digital games as a tool for gender education: The position of educational games and independent works in the gaming market. Communication Today, 16(1), 22–35.

Francistyová, B., & Šašalová, V. (2024). 'I'm Born Nxde, and You Are the Pervert'. European Journal of East Asian Studies, 23, 245–270.

Šašalová, V. (2025). Girlhood games: Gender, identity, and coming of age in video games [Review of the book Girlhood games: Gender, identity, and coming of age in video games, by S. Harkin]. Acta Ludologica, 8(2), 148–150.

Šašalová, V. (2023). Problematika herného monetizačného systému gača v kontexte zobrazovania ženských postáv [Problems of the gacha game monetization system in the context of the portrait of female characters]. Analýza a výskum v marketingovej komunikácii, 10(1), 38–47.

APVV-21-0115 entitled: Hypermodern Media Culture – Film and Television Production as a Mirror of 21st-Century Socio-Cultural Phenomena

VEGA No. 1/0489/23 entitled: Innovative Model of Monetization of Digital Games in the Sphere of Creative Industries.

VEGA, No. 1/0458/21 entitled: Marketing communication of the business entity on social media as a prerequisite for the development of „groundswell" activities.

FPPV-38-2026 named: Applying interpretive practices to independent game creation: A feminist and contextual studies perspective – case studies

APVV – 24-0556, titled ‘Media participation strategies to increase digital resilience of the prosumer generation’.